I don’t wanna feel Blue anymore...
quanticfoundry.com/2017/01/19/female-gamers-by-...

quanticfoundry.com/2016/12/15/primary-motivatio...

A few studies showing which genres of video games are preferred by women and also what are the main motivations for m/f. Pretty fascinating how much female player ratio varies by genre but also within genre. Thus, DO: Inquisition had almost a half female players which indicates that it's not that women dislike certain genres, but more that certain genres are heavily targeted at men. DO is a pretty typical RPG but it offers immersive story, character development, and romantic story lines and that is a deal-maker for most women. Most of us are so thirsty we'll take anything with an optional female character. It was also interesting that in terms of motivation a whole 17% of women favoured completion, followed by fantasy and design. If game developers are smart, they should change their approach in the near future and stop catering exclusively to male egos.

@темы: links, Games